So, you’ve decided it’s time to sell. Here are some important things to consider before you come to market.
Most common options of how to sell; Private Treaty is the most common way to sell a home in Western Australia. This is where you advertise the property at an asking price and then negotiate with the buyer through your real estate agent. When an agreement on price and conditions is reached, the sale proceeds to settlement.
Auctions; make up a small percentage of property sales in WA when compared to the eastern states. Unlike a purchase by Private Treaty, multiple bidders are able to see the competing buyer’s bids at the auction. The auctioneer is ONLY able to sell the property at the fall of the hammer if a bid is at or beyond the reserve price.
Marketing; The next decision to be made is how to promote your property. Here you’ll need guidance from your agent as to what marketing plan would most benefit you to secure the best outcome. A solid marketing plan is essential to ensure all active buyers get a chance at seeing your property so as to enhance competition between buyers.
It’s essential your campaign includes; Professional photography/video, a strong online presents, signboards, buyer databases, electronic buyer profile matching and social media. Home opens will allow buyers the freedom to view the property.
Picking an agent; In selecting your agent its essential that they have local knowledge, a positive attitude and provide a thorough and costed marketing campaign using the very best mediums to showcase your property and its features. Ask them why their plan is the best strategy to ensure your property sells for the highest possible price in the shortest period of time.
Sold; Once your agent has negotiated an offer acceptable to you, you can now sign off in acceptance. Happy days!! you’ll then nominate a settlement agent to act for you through the settlement process.
Settlement: On the day of settlement you usually meet with your agent to hand over keys. Your settlement agent will ensure a smooth transfer of land and funds. It is a busy time but remember to update all your insurance policies.
All the best 🙂
Kind Regards
John Kemsley
Managing Director
Platinum Realty Group
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